- You will have overall strategic and operational responsibility for our national marketing – keeping the company’s and growth objectives in mind and translating them into a clear, effective marketing strategy.
- You will be responsible for all marketing disciplines: brand & positioning, performance / demand generation, content & communication, events & trade fairs, marketing automation & CRM.
- You will develop creative PR & employer branding initiatives in collaboration with HR.
- You will develop product & go-to-market campaigns in close coordination with Business Development and Product Management.
- You will support international expansion and market entries through the strategic planning and localisation of our marketing activities – from brand building to lead generation.
- You will ensure close, clearly structured collaboration with Sales, with clearly defined lines of responsibility, particularly when it comes to lead and pipeline development.
- You will lead and develop your marketing team into an empathetic, performance-driven and modern marketing organisation.
- You will confidently manage and take responsibility for budgets, resources, and external agencies and service providers.
- You will define relevant KPIs, monitor them and continuously refine them.
Head of Marketing (all genders)
Chemnitz
Full-time
Permanent employee
Your mission
Your profile
- You have several years’ leadership experience in complex, international marketing organisations and extensive experience in B2B marketing – ideally in the SaaS, software or technology sector.
- Your expertise covers brand strategy and positioning, performance marketing, demand generation, international go-to-market strategies, as well as marketing automation and CRM.
- You are experienced in collaborating with sales, business development and product management.
- You have a thorough understanding of KPI frameworks, budget management and marketing ROI, and can translate these into targeted actions.
- You stand out for your strong leadership and coaching skills, strategic and entrepreneurial thinking, as well as your empathy and closeness to the team.
- You are characterised by a structured, solution-oriented and responsible approach to your work.
- Strong interpersonal skills, intercultural understanding, resilience and the ability to prioritise round off your profile.
- You are, of course, fluent in German and English; knowledge of other languages is an advantage.
Why us?
- We grow together: As our software solution expands, so does our team – you will find a secure and stable job with us.
- Flexible working hours and flexitime with the option of working from home – a given at domeba!
- We are committed to your further development: Your job at domeba is varied and offers numerous opportunities to develop yourself further.
- You’re not a lone wolf – we all pull together, both within the department and across different teams!
- We won't throw you in at the deep end - you will be trained in a detailed onboarding process!
- Belonio voucher, company pension scheme, Deutschlandticket – our benefits have something for everyone!
Want to know how we work?
About us
Whether you are a source code guru, project management professional, creative mind or sales talent - we all pull together to pursue one big goal: to make the world of work safer, simpler and more sustainable. Our domeba software solution helps companies from a wide range of industries to protect and support their employees in the best possible way. We are #DenkerKoennerMacher.